personal branding
Although networking is a proven way to go about getting a job, if you’re new to the market and haven’t yet established a decent list of contacts, you may be better off focusing on searching for work online
Building your personal brand involves many of the same steps as building your company’s brand. You must establish yourself as an authority, grow awareness and attract a following.
Whatever your social media presence may be, it’s important to note that it can sink a job search. What may seem like a fun photo to post could raise a red flag with the person vetting you for a possible job.
If you’re an active job seeker or simply looking to expand your career horizons, many experts say that in today’s market, working with a recruiter can give you a substantial leg-up.
The topic of Personal Branding seems to be stronger than ever over the last year. And there are several ways to improve your own Personal Branding, such as starting with a blog, posting on Instagram, updating LinkdIn, doing Facebook Live or being more active on Twitter.
You may feel a mix of emotions: pride, exhaustion, sadness at leaving your school and your friends, hopefulness, and uncertainty about the future. Unless you accepted a job offer before you left campus, you might wonder how and when you’re going to land your first “real” job.
In today’s digital world, succeeding as an entrepreneur means building a visible and impactful social brand. If you compound a strong Personal Branding with Social Media Marketing, that brand will become influential soon.
Don’t let competitors scoop up the best talent. Instead, build and market a strong personal brand, broadcast it consistently on social media and back it up with business decisions.
According to career experts and “personal branding” aficionados, we’re supposed to craft careful brand narratives to represent ourselves. I think that’s bunk. Branding injects products with human qualities to make them more relatable. Well, guess what, human—you’ve already got human qualities.
A colleague recently asked me for advice on how to manage her personal brand: What social media to use? What topics to blog about?