Your personal brand differentiates you from others. Every time you do something, say something, or post something online, people are deciding if they trust you and want to do business with you.
Your personal brand communicates your value to the world — not only to potential employers, but to everyone. It is essential today for personal development, career advancement and even establishing yourself as a leader.
Twitter. A place where people update the world on the mundane occurrences of their every day lives in 140 characters or less, right? Well it doesn’t have to be!
A job interview can be a nerve wracking experience. At interviews you are not only being appraised for what you say or for what you can do, but also you are being examined on the way you present yourself, on whether you will fit within the company’s corporate philosophy, and on your general demeanour.
Search engine marketing has transformed over the last couple of years, and many brands may have seen a change in their visibility in the search engines as a result. Social media is now a large influence in the way people look for information, which is driven by conversations and phrases.
While public speaking can be daunting, it can actually boost your brand. While many people have a fear of public speaking, it’s actually one of the quickest and easiest ways to boost your personal brand. If your fear is something you think you can overcome,
The word “personal brand” is thrown around a lot these days, but, if you asked most people to define it, they would probably mumble something about LinkedIn and change the subject. This is a shame, because “personal brand” actually has a very precise meaning, and one which is particularly important for people in business who want to market themselves effectively.